MSFF

MSFF

Tuesday, July 7, 2026

2026 Festival: Season 28

 

Season 28



Hello,

Welcome to our 28th season! I remember launching this festival in 1994, when there was nothing quite like it in Milwaukee. Back then, if you were a filmmaker wanting to screen your work, you had to bring your own projector to local coffee houses or bars. We weren't using digital formats yet, it was all celluloid. You would set up a 16mm or 8mm projector on a wooden table in the middle of the room, and you felt lucky if the patrons actually stopped their conversations to pay attention to your hard work.

I began this festival with a different approach. I showed films, the festival, then called the Milwaukee Film/Video Festival was on local cable TV. Not annually, just whenever I thought it was time to do another. 

And, as the years rolled on I turned the festival into an annual event, and into a movie theater. Other festivals popped up. Some have even gone away. I've even helped a few through the years.  

Now, since the pandemic I've been dealing with health issues. Serious health issues. I was diagnosed with Leukemia in the summer of 2020, and in 2024 another cancer was discovered, MDS. It got so bad that I was at the hospital a couple times a week getting blood and platelet transfusions, or because I was very weak and fell a lot. Those approaches were just band aids, just giving me enough red blood cells to keep me going until the next transfusion. I shouldn't even be here because right after the festival in 2024 I was told that I only had 18 months.

Luckily my sister was a full match for a bone marrow transplant and I spent most of last May and June of last year going through the process, and stuck in a hospital bed. 

I kept the festival running, but during the last few years in the back of my head I felt that I would be wrapping it up. I even thought that 2025 would be its final year. But I was feeling better and decided to do another year.

This year will be different from last year. The Milwaukee Illuminate Film Festival (miff) will not be back to join us as they are also in flux, and we are going to be only a one day event. I'm still recovering and last year took a lot out of me. That means only three blocks of programs, with one going to Voices Heard. We'll be screening less films. But to make up for the lower film count I've book a feature film for September 11th, the 50th Anniversary of Giant Spider Invasion by the legendary Wisconsin filmmaker, Bill Rebane. He'll also be honored with the Pace-setter Award for all his contributions to Wisconsin filmmaking.

Putting on a festival is a lot of work, it's more than watching films and selecting them, then showing up to see them. I have to secure the venue, gather sponsors and judges, create multiple pieces of art for each film announcement, record virtual Q/A's and edit them, making sure film files are coming in, and the DCP is on track to being completed on time, plus keep all our social media accounts functioning with new content daily as we get closer to the festival. By having less films means most of that workload is cut in half for me. Less stress, and more time to concentrate on the event itself.

As for next season? I'm not sure yet. I'm 60 and have been doing this a very long time. I'll make a decision by the fall. 


Thursday, June 25, 2026

2026 Voices Heard Judge


Danny Villanueva Jr. is a Mexican-American writer/director/producer and founder of the independent production company, Velvet Pall. He is celebrated for his micro-budget, self-produced genre features that tackle complex and heavy themes such as WHAT HAPPENED TO DOROTHY BELL, a film that premiered at Fantastic Fest ‘24 and was featured in the New York Times "5 Horror Movies to Stream Now" list. Villanueva Jr. has become widely considered a “new voice to pay attention to”.





Wednesday, June 24, 2026

2026 Film: It's Not About the Bacon

It's Not About the Bacon by Daniel W Wilson
Milwaukee (Wisconsin Premiere)
Running Time: 10 minutes
Comedy

September 
Avalon Atmospheric Theater
2473 S Kinnickinnic Ave, Milwaukee, WI 53207


A man and woman discuss the equitable division of a plate of bacon.



Monday, June 22, 2026

2026 Film: Witchy Women

Witchy Women by Courtney Peterson
Milwaukee (Wisconsin Premiere)
Running Time: 12 minutes
Comedy/ Horror

September 
Avalon Atmospheric Theater
2473 S Kinnickinnic Ave, Milwaukee, WI 53207


After accidentally murdering a man during a night out, Mazy looks to her two friends to bring the man back to life.


Thursday, June 18, 2026

2026 Film: Extraordinary Rob

Extraordinary Rob by Adam Szudrich
Sydney, Australia (Mid-West Premiere)
Running Time: 7 minutes
Comedy

September 
Avalon Atmospheric Theater
2473 S Kinnickinnic Ave, Milwaukee, WI 53207


Rob can do the impossible, but only when no one is watching. After a lifetime of invisibility, one anonymous act forces him to decide whether being unseen is a curse or a choice.



2026 Film: Human Error

Human Error by Emma Kipp
Wisconsin (Wisconsin Premiere)
Running Time: 12 minutes
Sci-Fi/ Thriller

September 
Avalon Atmospheric Theater
2473 S Kinnickinnic Ave, Milwaukee, WI 53207


When a security guard takes a chance on a drifter, down on his luck, and lets him take refuge in the building he protects, he unwittingly falls into the sinister scheme of a sentient computer.



2026 Film: DO I DO

DO I DO by Ericka Boston
Bowie, MD (Wisconsin Premiere)

Running Time: 7 minutes
Drama/ Romance

September 
Avalon Atmospheric Theater
2473 S Kinnickinnic Ave, Milwaukee, WI 53207


What begins as a mundane day becomes a test of wills when a couple's unspoken resentments simmer to the surface.